The Browser Company’s AI browser now has a $20 subscription

The Browser Company has launched a $20 subscription for its AI-powered web browser Dia, offering unlimited access to the chat feature.
Free users will still have access to basic features like interacting with the AI chatbot and creating custom skills, but may face limits on frequent use of the chat feature.
The company’s CEO has hinted at rolling out additional subscription tiers, ranging from $5 to hundreds of dollars per month.
Dia is part of a growing trend of browsers incorporating AI features, with Google, Microsoft, and Perplexity also releasing or planning to release their own AI-powered browsers.
The Browser Company plans to keep the browser free for occasional users, but exact limits have not been specified.

The Browser Company — the makers of the Arc browser — just launched a $20 per month subscription to its new AI-powered web browser, Dia, as reported earlier by TechCrunch. The new Dia Pro subscription comes with unlimited access to the browser’s chat feature, which lets you ask questions about the content in your tabs.

People who use Dia for free will still have access to the same features the browser launched with, including the ability to interact with the browser’s AI chatbot and create custom skills. But free users might run into some limits if they frequently use Dia’s AI chat feature.

The Browser Company hasn’t carved out specific limits for non-subscribers, but CEO Josh Miller told The New York Times last month that “the browser will remain free for those who use the A.I. tool only a few times a week.” Miller also hinted at rolling out additional subscription tiers, ranging from $5 to hundreds of dollars per month.

The Browser Company first announced the development of Dia late last year before launching it in beta in June. Over the past several months, Google and Microsoft have begun knitting AI more tightly into their browsers, while the AI search startup Perplexity has released an early access version of its AI browser Comet. Rumors also suggest that OpenAI is getting ready to release an AI web browser of its own.

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Q. What is The Browser Company’s new AI-powered web browser called?

A. Dia

Q. How much does the Dia Pro subscription cost per month?

A. $20

Q. What features come with the free version of Dia, but not with the paid subscription?

A. Ability to interact with the browser’s AI chatbot and create custom skills

Q. Are there specific limits for non-subscribers who use Dia’s AI chat feature frequently?

A. No specific limits have been carved out, but CEO Josh Miller hinted that users who only use the A.I. tool a few times a week will still have access to it.

Q. What is the range of subscription tiers being considered by The Browser Company?

A. $5 to hundreds of dollars per month

Q. When did Dia first launch in beta?

A. June (last year)

Q. How has Google and Microsoft been integrating AI into their browsers recently?

A. They have begun knitting AI more tightly into their browsers over the past several months.

Q. Is OpenAI also releasing an AI web browser of its own?

A. Rumors suggest that it is getting ready to release an AI web browser of its own.