News Warner Logo

News Warner

CMOs

Why universities are hiring more chief marketing officers – even as budgets shrink

Why universities are hiring more chief marketing officers – even as budgets shrink More universities are hiring Chief Marketing Officers (CMOs) to oversee branding, enrollment campaigns, and public communications, despite budget constraints. The study found that having a CMO is linked to a significant boost in student enrollment, with an average increase of 1.6% more […]

📰 News