CreativeIndustry
Get ready for the AI ad-pocalypse
Get ready for the AI ad-pocalypse The author expresses their love for TV commercials, but feels that AI is ruining the creative process. Ads are mini-movies and require creativity to effectively promote products. The production of ads has become increasingly reliant on AI technology, leading to a loss of human touch. The author believes that […]
💻 Technology
Coca-Cola Released An Improved AI-Generated Commercial for Christmas
Coca-Cola Released An Improved AI-Generated Commercial for Christmas Coca-Cola has released an improved AI-generated commercial for Christmas, following criticism from creative professionals last year. The new commercial was developed by San Francisco-based Silverside and features a more diverse range of characters to avoid the “uncanny valley” effect. Generative AI is being increasingly used in advertising, […]
💻 Technology