EmbarrassingPurchases
Chatbots don’t judge! Customers prefer robots over humans when it comes to those ’um, you know’ purchases
Chatbots don’t judge! Customers prefer robots over humans when it comes to those ’um, you know’ purchases Customers prefer chatbots over human service reps when making purchases that make them feel embarrassed or uncomfortable. A study involving over 6,000 participants found that more than 80% of consumers preferred a store with a clearly nonhuman chatbot […]
💻 Technology
People prefer chatbots when buying embarrassing stuff
People prefer chatbots when buying embarrassing stuff People prefer to use chatbots when buying embarrassing products like diarrhea medicine or acne cream, even when shopping alone at home. According to research, consumers are more likely to engage with a clearly non-human chatbot over a human for sensitive purchases, as it eliminates the risk of perceived […]
💻 Technology