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Two former Polygon writers are starting a new site

Two former Polygon writers are starting a new site

  • Two former Polygon writers, Ryan Gilliam and Jeffrey Parkin, are launching Big Friendly Guide, a new guides-focused website.
  • The site will offer most content for free, with ads to support its operations initially, but also plans to open a Patreon for community support.
  • Gilliam and Parkin aim to build a community that trusts their work and allows users to suggest guide topics, which they will respond to.
  • Big Friendly Guide is the latest outlet from former Polygon staff members, following the launch of Post Games podcast by Chris Plante and PV Guide newsletter by Pete Volk.
  • The founders have modest expectations, wanting to continue creating guides without building a brand or getting rich, and are focused on community engagement and support.

A lot of Polygon’s staff was laid off following Vox Media’s sale of the publication to Valnet, but two of its former guides writers are launching their own guides-focused website: Big Friendly Guide, which you can find at bigfriendly.guide. Ryan Gilliam and Jeffrey Parkin founded and are co-owners of the site.

Guides make Gilliam “feel like I’m helping someone enjoy something that’s very important to me and I know is important to them,” he tells The Verge. “And so when I lost the opportunity to do that at my usual 9-to-5, I wanted to continue it.”

“I hate sounding immodest or bragging, but what Ryan and I got really good at was helping people play video games,” Parkin says. Their work on guides helps people have fun with games, he adds — and assists with things like getting a giant horse in Zelda.

Big Friendly Guide will make most of its content available for free, and the guides themselves won’t be paywalled. But Gilliam and Parkin will also be opening a Patreon for the site as a way for people to support the work, which will also give people access to a Discord. There will be a weekly podcast that’s free for everyone and a monthly subscriber-only podcast where Gilliam and Parkin will discuss their coverage plans.

There will be ads on the site to start. “For now, at least, we’ll run ads to keep the lights on,” according to the site’s About Us page.) But the focus is more on building a community that trusts Gilliam and Parkin’s work and pays to support it. In addition to working on guides for games that interest them, Gilliam and Parkin want the community to make suggestions for guides that they can consider and respond to.

The release of Big Friendly Guide is just the latest outlet from Polygon staffers: former editor-in-chief Chris Plante launched the Post Games podcast and former curation editor Pete Volk launched the PV Guide newsletter. The new outlets follow the rise of other indie gaming publications like Aftermath and Game File.

With Big Friendly Guide, Gilliam and Parkin have modest expectations. “We’re not looking to build a brand and sell it or anything,” Parkin says. “I don’t think either of us want to get particularly rich. We want to keep doing this. That’s really what it comes down to.”

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Q. Who are the two former Polygon writers starting a new site?
A. Ryan Gilliam and Jeffrey Parkin.

Q. What is the name of the new site launched by Gilliam and Parkin?
A. Big Friendly Guide.

Q. Why did Gilliam want to start his own guides-focused website after losing his job at Polygon?
A. He wanted to continue helping people enjoy something that’s very important to them, which he felt was a key part of his work as a guide writer.

Q. What will be the main source of revenue for Big Friendly Guide?
A. The site will initially run ads to keep the lights on, but Gilliam and Parkin also plan to open a Patreon for support.

Q. Will all content on Big Friendly Guide be available for free?
A. Yes, most content will be made available for free, with some exclusive content available through Patreon or subscription.

Q. What is the format of the monthly subscriber-only podcast?
A. The monthly podcast will feature Gilliam and Parkin discussing their coverage plans.

Q. How do users currently support Big Friendly Guide?
A. Users can currently support the site by running ads on it, but a Patreon is also planned to be launched in the future.

Q. What is the focus of Big Friendly Guide beyond just creating guides?
A. The site aims to build a community that trusts Gilliam and Parkin’s work and allows users to make suggestions for guides they can consider and respond to.

Q. How do Gilliam and Parkin plan to monetize their podcast?
A. They don’t plan to sell the brand or get rich, but rather keep doing what they love and allow listeners to support them through Patreon or subscription.

Q. What is the current state of the gaming publication industry?
A. The rise of indie gaming publications like Aftermath and Game File has led to a proliferation of new outlets, with Big Friendly Guide being another example.